Sri Lanka’s smartphone market surged in the second quarter of 2024, with shipments reaching 365,000 units, marking a 218 percent year-on-year growth, according to IDC. This rapid expansion has sustained triple-digit growth for five consecutive quarters, signaling strong demand for mobile technology in the country.
With 32.49 million cellular connections and 12.34 million internet users (56.3 percent of the population), the market continues to thrive. Honor, ZTE, Samsung, Transsion, and Xiaomi emerged as the leading brands in Q2 2024, with Honor taking a 21 percent share of the mid-range segment, driven by the success of the X7b model.
Interest in 5G smartphones grew, accounting for 25 percent of shipments, as Dialog Axiata expanded its 5G network following acquisitions of Airtel and Sri Lankan Telecom. Retail channels continue to dominate the market, contributing to 98 percent of smartphone sales as consumers prefer to experience devices before buying.