SK Telecom has announced a complete overhaul of its innovative artificial intelligence (AI) service, ‘A.’ (A-DoT). The revamp aims to transform the A. app into an AI personal assistant focused on enhancing daily convenience for customers.
The most significant feature of this revamp is the enhancement of natural conversation experience based on a large language model (LLM) and the strengthening of daily management functions through multi-agents. The entire user experience (UX) will be overhauled to enable flexible conversations with an LLM-based agent.
Users on the A. app can save and manage appointments, meetings, to-dos and more through voice commands, reducing the need for conventional, tedious typing. The new service greatly enhances the daily AI personal assistant experience by providing customized suggestions tailored to the user’s personal situation, preferences and other factors, such as alerting the user to weather or traffic conditions before their appointments.
In the updated A. app, users can access an array of seven multi-LLM agents. These include Perplexity, A.X, ChatGPT 3.5 turbo, ChatGPT 4o, Claude Haiku, Claude Opus and Claude Sonnet. Each agent offers unique conversational AI capabilities tailored to the user’s specific needs. Users can select an LLM engine that aligns with objectives, enabling them to compare responses from various models for the same query. These features will be provided free of charge for the time being.
Kim Yonghun, Vice President and Head, AI Service Business Division, SK Telecom
The A. overhaul ensures a more natural and convenient conversational experience as if the users are interacting with a real personal assistant. We will continue to innovate to provide AI services that save our customers’ precious time and enhance convenience and quality of life.