AFFINITIV JOINS AS SAMENA's COLLABORATIVE MEMBER 2007/01/24


FOR RELEASE ON
January 24, 2007

Contact: Nermeen Negm, Marketing Manager
Tel: 971.4.348.7473
E-mail: nnegm(a)samenacouncil.org
URL: www.samenacouncil.org


AFFINITIV JOINS AS SAMENA's COLLABORATIVE MEMBER   


DUBAI, UAE — SAMENA Telecommunications Council, a premier tri-regional not-for-profit telecommunications association, today announced that Affinitiv, one of the leading business consulting and technology services firms with global presence, has joined its expanding membership base.

Welcoming Affinitiv aboard the SAMENA Membership Board, Mr. Bocar A. Ba., Senior Vice President for Business Development, SAMENA, said that “Affinitiv’s joining us is a pure joy. We at SAMENA firmly believe in the collaborative spirit and in joining hands to solve challenges that the emerging technological advancements are posing to the interests of all of us. Affinitiv believes in working together…. Being a ‘networked’ company itself, Affinitiv would undoubtedly be an added advantage to SAMENA.”

Affinitiv, drawing on its own business expertise and business approach based on collaboration, has shown its distinct support to the Council and has agreed to work together very closely to create an open and collaboration-driven front in the SAMENA region as well as globally.

Singapore headquartered Affinitiv, the showpiece of the global new breed of "boutique" consulting firms, offers Business Strategies and Technology Consulting through its presence in North America, Europe, the Middle East, and Asia. Clients engage Affinitiv to get Outstanding Service, an Outstanding Solution, and access to the best information and approaches available in the industry.

"Affinitiv's values revolve around our clients and the world-class service they deserve. We can only achieve the best results by partnering and collaborating with the best in the industry," said Zoran Vasiljev, CEO of Affinitiv. SAMENA provides the collaborative platform for industry leaders in the Middle East, South Asia, and North Africa, and we look forward to a successful partnership and making contribution to SAMENA and its members.”

About SAMENA
SAMENA Telecommunications Council is a tri-regional, non-profit telecommunications association that embodies a community of South Asian, Middle Eastern, and North African telecoms operators, manufacturers, regulatory authorities, and academia. SAMENA aims to be the ultimate promoter of collaboration and knowledge-sharing in the SAMENA region that spans 25 countries, including Afghanistan, Algeria, Bahrain, Bangladesh, Egypt, Iran, Iraq, Jordan, Kuwait, Lebanon, Libya, Morocco, Nepal, Oman, Pakistan, Palestine, Qatar, Saudi Arabia, Sri Lanka, Sudan, Syria, Tunisia, Turkey, United Arab Emirates, and Yemen.

The Council is driven by telecoms issues that operators in South Asia, the Middle East, and in North Africa face, and is determined in providing its advocacy expertise to help aid the incubation of novel approaches and ideas that would provide better means for the expansion and utilization of telecommunications in the region.

Headquartered in Dubai, SAMENA is chaired by Dr. Mohammed Ali Al Wohaibi, Executive President, Omantel and is directed by Mr. Thomas W. Wilson, CEO, Teralight.