Since its foundation in 1998, Google has become one of the foremost Web search engines in the world.  Through innovative advances in search technology, Google has been able to provide Web users who conduct Web searches with quick and pertinent information.  Google delivers its services through its own public site,, and by licensing its search services to portals and commercial Web sites using Google’s SiteSearch and Google WebSearch services. Google is currently making a major push to expand its customer base around the world. At the same time, Google has begun selling advertising for clients using its search technology and has launched a major effort to assert and build its presence in this area in the international arena.