Chief Executive Officer SAMENA Telecommunications Council.

A noted management and technology consultant, Bocar A. BA is the CEO of SAMENA Telecommunications Council, and is responsible for leading the management of all the Council's meetings and continuing its research efforts and intellectual property of all telecom institutions in South Asia, Middle East and North Africa Region with collective efforts from all members and committees, helping member operators address issues and take advantage of opportunities in the telecommunications industry in the region.

Specifically, Bocar is in-charge of driving awareness of the Council and promoting it throughout the telecommunications industry, thereby directing membership development. His role also includes identifying member operator issues and lobbying with policy makers to influence policies at the regional level; ensuring all SAMENA Council Committees are fulfilling their objectives and agendas; and overseeing the marketing plans and initiatives on account of being a member of the Strategy and Marketing Committee.

Bocar also serves as a director and board member of several companies in Technology and Management & Consultancy Services and is driving the awareness of the value of technology in everyday life across the region.

Bocar has 22 years of experience in business development, international marketing and consultancy services, and has held various senior management positions in major corporations in Paris. His expertise includes enabling companies in building solid relationships with global customers, identifying untapped revenue growth opportunities, consolidating multiple contracts for government cooperation and developing strategies for market penetration in emerging countries throughout the Middle East, Africa and Asia. He has also worked closely with several governments and investment banks to promote trade, investment and cooperation between developed and developing countries in Europe and the Middle East. He is also actively involved in the privatization process in MEA and Investment projects, aiming to link governmental opportunities throughout the region.

Bocar is a French national and is married with three children.