Senior Vice President//Etisalat Digital

Francisco Salcedo is the Senior Vice President heading Etisalat Digital, a business unit of Etisalat helping to drive digital transformation by enabling enterprises and governments become smarter through the use of the latest technologies. The unit focuses on providing digital solutions in various domains including cloud, cyber security, digital marketing, mobile commerce, Internet of Things (IoT) and big data & analytics. Etisalat digital successfully executed a number of flagship smart developments including Dubai Parks & Resorts, the biggest and smartest theme park in the region. Etisalat Digital is the premier partner of Dubai Expo2020 for digital services.

Francisco has over twenty years of global ICT experience, with extensive expertise in business management, digital services innovation, disruptive business models, growth strategies combined with a strong marketing, commercial, financial and technical background.

Before joining Etisalat, Francisco was the Chief Operating Officer at Telefónica Soluciones, the largest ICT integrator in Spain, offering an extensive set of digital solutions for corporate customers (desktop management, ICT outsourcing, cloud, security, contact center, digital marketing, M2M solutions & e-Health).

He holds a Telecommunications Engineering degree from the Polytechnic University of Madrid, Francisco also holds an Executive Master Degrees in Business Administration from INSEAD / Euroforum and in Space Communications from Telecom Paris.