CEO
Friendi Oman

Alex joined the Virgin Middle East & Asia Group in August 2015, as CEO for the FRiENDi Oman operation.

With over 15 years European telecoms experience in both consumer, wholesale and business services, Alex’s current role is to lead and manage the FRiENDi team and business to new levels of success.

Brahim holds a Master’s degree in Computer Science from the University of Ottawa Canada, and a Doctorate degree of Business Administration (DBA) from ESG-Paris School of Business.

Alex’s background is in the due diligence and execution behind building and managing MVNO operations in multiple European markets, managing network operator and Carrier Product Portfolios (e.g. Broadband, IPTV, Ethernet and MPLS) and running Telecoms reseller operations and sales distribution structures.

Alex holds a BA (Hons) in History, an MBA from Henley Business School and is a British national.