Director
Chief Executive Officer,
Orange, Jordan Telecom Group

Jerome Henique has over 20 years of experience in the ICT field, during which he worked in a diverse array of markets that span France, Spain and Senegal, cultivating an extensive experience in the management of international teams, consumer behavior, strategic planning and corporate communications. Prior to joining Orange Jordan as CEO in September 2015, he worked as Deputy CEO of SONATEL Group — an Orange subsidiary based in Dakar covering four countries in West Africa — between 2010 and 2015, where he also served as Chairman and member of several of the group’s boards. His insightful leadership and solid marketing and customer centricity background contributed to SONATEL's booming sales record over the past four years and helped propel the operator's rapid growth.

Before joining SONATEL, Henique served as Group Chief Marketing Officer at Orange between 2009 and 2010, leading the international marketing team in Paris, London and New York and becoming a member of Orange Executives Network. He also acted as Chief Marketing Officer of Consumer Market at Orange France between 2006 and 2009, where he led the operator's marketing operations. Key achievements: consolidation of broadband market share in France. Henique also worked as Chief Marketing Officer of Wanadoo Spain from 2003 until 2006, managing the company's nationwide marketing operations.

Henique has an MBA in Management of Network Business from ENSPTT in Paris and a B.A. in Economics, Marketing and Finance from the Paris Institute of Political Studies.